Dynamic Flooring

AI-Powered

Dynamic Floor Pricing

Maximize impression-level revenue through intelligent floor pricing that adapts in real-time to demand signals, traffic patterns, and market dynamics—without compromising fill performance.

Maximize impression-level revenue through intelligent floor pricing that adapts in real-time to demand signals, traffic patterns, and market dynamics—without compromising fill performance.

Key Capabilties

Automated Yield Management

Without Operational Overhead

Traditional static floor pricing leaves revenue on the table—setting floors too low accepts suboptimal bids, while floors set too high sacrifice fill rate. Aditude's proprietary AI analyzes hundreds of variables per impression to dynamically set optimal floors, maximizing yield without inventory loss.

Traditional static floor pricing leaves revenue on the table—setting floors too low accepts suboptimal bids, while floors set too high sacrifice fill rate. Aditude's proprietary AI analyzes hundreds of variables per impression to dynamically set optimal floors, maximizing yield without inventory loss.

Revenue Maximization

Capture incremental yield from every impression without manual optimization cycles or continuous floor testing. AI identifies revenue opportunities invisible to rules-based pricing strategies, extracting maximum value from each auction.

Capture incremental yield from every impression—no manual testing cycles required.

Fill Rate

7.2K5.4K3.6K1.8K0JanFebMarAprMayJun
0%

Reduced Unsold Inventory

Intelligent floor calibration maintains healthy fill dynamics while pursuing aggressive yield optimization. Pricing adjusts automatically when auction competition weakens, preventing inventory waste from overly restrictive floors.

Real-time market responsiveness prevents under- and over-pricing as conditions shift.

Zero Operational Burden

Complete automation eliminates manual floor testing, A/B experiments, and ongoing calibration workflows. AI continuously optimizes—freeing yield management resources for strategic initiatives rather than tactical pricing adjustments.

Full automation. No A/B tests, no calibration. Your team focuses on strategy, not pricing maintenance.

useComponent(PrebidFloors, {
currency: 'USD',
divIdGroups: [
{ name: 'ATF', divIds: ['div-gpt-ad-top', 'div-gpt-ad-sticky'] },
{ name: 'BTF', divIds: ['div-gpt-ad-mid', 'div-gpt-ad-bottom'] },]
values: { 'div-gpt-ad-top|banner|300x250|ATF|d|us|0|00|*': 0.2, }, default: 0.0,

Become an Aditude Publisher

Stop Leaving Revenue

on the Table

Discover how AI-powered dynamic floor pricing delivers consistent eCPM lift without fill rate compromise or operational overhead.